This article discusses the various requirements and recommended specifications for posting videos on Instagram, including in-feed videos, stories, IGTV, and carousel video ads.
There are several ways to post your videos on Instagram.
Below are the relevant requirements/specs for each option, with the recommended format. You can change the aspect ratio of your video in the Vimeo editor in the header. Read how at 'How do I select my video's aspect ratio in the editor?'
In this article:
- In-Feed videos and In-Feed video ads
- Instagram Story, Story video ads, and Reels
- Instagram IGTV videos
- Instagram carousel video ads
In-Feed videos and In-Feed video ads
- Video aspect ratio: Landscape (1.91:1), Square (1:1), Vertical (4:5)
- Minimum resolution: 600 x 315 pixels (1.91:1 landscape) / 600 x 600 pixels (1:1 square) / 600 x 750 pixels (4:5 vertical)
- Recommended specs: maximum file size 4GB, maximum length 60 seconds, maximum frame rate 30 FPS
If you plan on posting your video to the feed, we recommend that you select the "Square" orientation to create videos with the relevant aspect ratio.
Instagram Story, Story video ads, and Reels
- Video aspect ratio: Vertical/portrait (9:16)
- Minimum resolution: Videos should have a minimum frame rate of 30 FPS and a minimum resolution of 720 pixels (720 X 1280).
- Recommended size: 1080 X 1920 pixels
If you plan on posting your video as a story, we recommend that you use the “Portrait” orientation to create videos with the relevant aspect ratio.
Instagram IGTV videos
- Video aspect ratio: Vertical/portrait (9:16)
- Minimum resolution: 600 X 1067 pixels.
- Recommended size: 1080 X 1920 pixels
- Additional information: The maximum file size for videos that are 10 minutes or less is 650MB. The maximum file size for videos up to 60 minutes is 3.6GB.
If you plan on posting your video to your IGTV channel, we highly recommend that you use the “Portrait” orientation to create videos with the relevant aspect ratio.
Instagram carousel video ads
- Video aspect ratio: Square (1:1)
- Minimum resolution: 600 X 600 pixels.
- Recommended specs: maximum length 60 seconds, maximum frame rate 30fps
If you plan on posting your video as a carousel video ad, we recommend that you select the "Square" orientation to create videos with the relevant aspect ratio.