This feature requires an Advanced or Premium plan, or an Enterprise plan with the Events feature added.
This article discusses the integration of Vimeo webinars with Mailchimp, allowing users to collect and analyze attendee registration data and engagement levels.
You can sync your webinar registration form with Mailchimp.
If you are an Enterprise user, you can also see each attendee’s engagement activity within Mailchimp, helping you further understand each attendee’s level of interest.
Visit the Mailchimp hub page to read more about this integration.
Video overview
Connect Vimeo to Mailchimp
- From the events manager, select your webinar to enter the webinar management page.
- Select the Registration option on the right side and then Customize form.
- Select Connect providers to open your account settings in a new window.
- Select Mailchimp and agree to the terms regarding how you will use the emails collected before continuing.
- Once connected, refresh the webinar management page. You can then choose your email list directly within your webinar’s registration settings.
For Enterprise accounts with Workspaces: Connections to social sites are user-specific.
Once you’ve connected Mailchimp to your webinar, you will be able to:
- See the webinar registrant and their submitted information in your chosen Mailchimp list
- (Enterprise only) Review data indicating how engaged the attendee was with your event within Mailchimp
Why you should enable the Vimeo - Mailchimp event integration
- The Vimeo-Marketo CRM integration helps you with lead evaluation.
- This integration will also help you with attendee engagement analysis.