The Brand Kit helps you to add your business logo and contact information to your videos. The Brand Kit also allows you the option to add branded colors.
The Brand Kit is available in both the desktop and mobile editors.
In this article, learn about:
- Permissions necessary to access the Brand Kit
- How to access Brand Kit
- How to customize the Brand Kit
What permissions are required to access the Brand Kit?
- If you are on a per-seat pricing plan, the Brand Kit is available with a Standard, Advanced, or Enterprise plan.
- If you purchased your membership via vimeo.com or the Vimeo mobile apps, the Brand Kit is available with the Business or Premium plans.
In addition, Brand Kit permissions are based on which type of team member is working on the Brand Kit:
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Contributors, Owners, and Admins (Standard, Advanced, Business, Premium)
- Team Contributors, Owners, and Admins can upload and manage Brand Kit elements.
- Example: An Admin can upload a custom font to the Brand Kit.
- Team Contributors, Owners, and Admins can upload and manage Brand Kit elements.
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Contributor Plus (Enterprise)
- On an Enterprise account, Contributor Plus team members and above can upload and manage Brand Kit elements.
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Contributors (Enterprise)
- Contributor team members, and above, on an Enterprise team can apply Brand elements that a team Owner or Admin previously uploaded. Contributors cannot manage or remove brand elements.
- Example:
- A Contributor on an Enterprise team can apply an uploaded font from their team's Brand Kit to their video.
- They cannot upload a new custom font or remove fonts that were already uploaded to the team account.
- Example:
- Contributor team members, and above, on an Enterprise team can apply Brand elements that a team Owner or Admin previously uploaded. Contributors cannot manage or remove brand elements.
How do I access the Brand Kit?
You can access the Brand Kit in various locations, depending on whether you are creating or editing your video.
To access the Brand Kit in the editor:
Select the Brand button in the left-side panel.
To access the Brand Kit in the mobile app:
You can access the Brand Kit in the mobile app's editor. Select the "Brand" button from the editor ribbon, located below the timeline.
Customizing the Brand Kit
The features that you can customize in the Brand Kit include:
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Logo: Upload and set your brand's logo.
- Supported file formats include JPG, JPEG, GIF, BMP, TIFF, and PNG.
- Currently, a GIF file renders as a still image.
- Switching the toggle next to the Logo in the Brand Kit menu will apply your logo to all scenes in the video.
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Colors: Select the color palette that represents your brand.
- Set the Primary, Secondary, and Text colors for your brand by using the color picker or by entering the hex code for that color.
- Primary colors: Scene background and larger graphics.
- Secondary colors: Media and text background.
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Text: Color of text added.
- Set the Primary, Secondary, and Text colors for your brand by using the color picker or by entering the hex code for that color.
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Font: Select the font for your brand from a vast library of fonts.
💡Tip: Standard, Advanced, Business, Premium, and Enterprise accounts can upload custom fonts. Read how at 'How do I upload custom fonts for my video?' - Intros and Outros: Upload previously created branded video clips for your organization to use as intros or outros in your videos. Read more at About Intros and Outros.
Customizing the Brand Kit will apply the settings to your account. For example, if you customize the Brand Kit in the desktop editor, the settings will display in the Brand Kit within the mobile app.