Bumpers are short videos (up to 10 seconds on Basic and up to 10 minutes on Advanced) that play before or after a main video. With bumpers, you can create and manage bumper campaigns. Campaigns can target all videos or specific content in your OTT Library to increase brand awareness, promote other internal offerings, and/or generate revenue through sponsorships.
- Learn how to create a bumper campaign at ‘How do I create a bumper campaign on Vimeo OTT?’.
- Analytics from bumper campaigns can help provide insights to make data-driven decisions. Learn more about analytics for bumper campaigns at ‘Where can I find analytics for my bumper campaigns in Vimeo OTT?’
- Bumpers are supported in different ways by app platforms, depending on the platform. Learn more at "Which platforms support video bumper campaigns for Vimeo OTT?
Your feedback is essential as we continue to develop and enhance Bumpers. Please take a moment to try them out and share your thoughts and suggestions with us by using this form.
Availability
The basic bumpers feature is available to all OTT sellers. Advanced is only available to OTT Enterprise sellers as a paid add-on feature. If you are a self-service seller, contact the Sales Team to upgrade to Enterprise and get access to Bumpers Advanced.
Basic (Free) | Advanced (Paid add-on) | |
Monthly Impression Cap | 50,000 | 1,000,000 (with the ability to add additional) |
Campaigns | 1 active campaign | Unlimited active campaigns |
Video Asset Duration | Up to 10 seconds | Up to 10 minutes |
Targeting | No targeting. Bumpers play before all videos. | Target dynamic categories. Videos play before targeted videos. |